ON DEMAND WEBINAR
Duration: 1 hour
From Apple’s recent changes to the Identifier for Advertisers (IDFA) to ad free browsers and Google’s elimination of third-party cookies, companies are recognizing that people want more privacy and control of their data. For iOS mobile developers and app makers, the changes to IDFA will make it more challenging to effectively target users. This could lead to higher acquisition costs and cut into revenues.
In this webinar, we look at the growing trend toward privacy and what the implications are for marketing, technology and product development budgets. Plus, what strategies are going to get you the highest ROI. We’ll explore: