WEBINAR ON DEMAND
Duration: 1 hour

With so much uncertainty created by the pandemic, the outcome of a presidential election, and economic fallout, retailers have found it increasingly difficult to gauge what 2021 may hold for them and the industry as a whole.

Shopkick surveyed 15,000 consumers to find out their intentions when it comes to their buying plans for the future, including holiday purchasing, and what that could mean for 2021 spending habits. In this webinar, we explore how:

• Consumers are approaching holiday shopping, including when they plan to shop, where they plan to do their shopping, and how much they plan to spend
• Brands and retailers are pivoting categories and redesigning store layouts to address consumer concerns
• Technology is driving retailers’ ability to stay competitive in an uncertain time
• Focusing on key strategies like frequently adjusting your messaging and creating win/win partnerships can enhance your stability

SPEAKERS  

Daniel Hunt
Director of Insights and Analytics
Ferrara Candy Company

Brad Godwin
RVP
Shopkick

Lei Duran
SVP, Retail Insights
Kantar