In recent years, apps have emerged as popular tools for managing privacy and delivering information to clinical trial participants. In fact, sponsors are even leveraging these tools to facilitate clinician-to-patient encounters for virtual care. Problem is, participants are often required to toggle between multiple apps—or carry a separate phone—to effectively input data. This results in patient disengagement and diminished study integrity.

Datacubed Health is looking to correct the drop-off trend and increase study success rates with an eCOA tool called Linkt. A consumer-grade app requiring minimal administration, Linkt combines behavioral science with a seamless user interface to deliver compliance rates of 90%. In this playbook, you'll discover:

• Why it's critical to have patient centricity at the center of your eCOA solution
• How you can leverage the principles of behavioral science to improve patient engagement and data collection

​