Healthcare providers and healthtech companies must remain vigilant in their efforts to secure protected health information, particularly as sophisticated threat actors are on the rise and data privacy rules continue to evolve.

More stakeholders than ever are responsible for healthcare data privacy, a reality that is partially complicated by the use of AI and machine learning tools. With so many players having access to protected health information (PHI), upholding data security while providing advanced capabilities like user-consent workflows, privacy-preserving analytics, and sensitive-data filtering is critical.

In this playbook, experts discuss data privacy trends and best practices, including:

• Cybercrime and risk mitigation
• Dynamic access control and contextualized data
• Privacy-preserving analytics, including tokenizing and data redaction