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The Value of Mobile Apps in the Travel Industry

As the travel industry evolves, mobile apps have emerged as crucial tools for meeting new consumer demands, offering travelers greater convenience, personalized experiences and real-time information. And the shift in consumer behavior is here: 75% turn to apps not just for convenience and to streamline their travel experiences, but also to discover new places and activities. Investing in mobile app optimization is not just a tech upgrade; it’s a strategic move that can redefine customer loyalty and engagement.

How does your travel company use mobile apps to get and keep customers?

Download the report to explore the many benefits of mobile apps and discover how travel and technology industry leaders use them. Topics include:

  • Must-have app benefits for companies and consumers alike
  • How emerging technologies boost the functionality and appeal of travel apps 
  • Features that drive high engagement and repeat usage
  • Top three strategic recommendations for travel industry stakeholders


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