With 48% of consumers preferring to shop in-person, it’s clear that physical stores are here to stay. However, the rise of eCommerce has changed what customers expect when it comes to convenience, service, and experience. In-store retailers that don’t adapt to meet these new demands risk falling behind and losing sales.

This Playbook examines the current state of in-store retail and explores how retailers are utilizing software solutions—such as KIT from Deloitte—to create a seamless shopping experience. By incorporating this new technology, retailers provide a mobile-friendly experience that empowers employees and delivers top-tier service for customers. Read now for additional insights on:

• The role of the physical retail store
• Why it’s important to modernize
• The right tech to serve customers better

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