LIVE WEBINAR
Tuesday, October 15 | 2pm ET
Duration: 1 hour
Can't make the live date? Register and we'll send you a link to the recording. ​

Three in four marketers report feeling pressured to demonstrate ROI with shrinking resources, despite soaring customer acquisition costs — not to mention sky-high consumer skepticism of sales tactics. Despite your best efforts, it’s tough to sway shoppers to click, subscribe, buy… And it’s just as hard to innovate at the speed of shifting consumer preferences when you’re struggling to catch up.

For a growing number of marketing leaders, the answer lies in leveraging the reach, reputation and resources of partners their audiences already trust and lean on for shopping guidance: fellow consumers. Though influencer and affiliate marketing aren’t new concepts, their convergence as a joint, full-funnel strategy is gaining traction as marketing leaders put it to the test.

In this webinar, you’ll learn how brands of all sizes can reap big spikes in reach and conversions from influencer + affiliate partnerships — perhaps for less than you spent today on conventional marketing tactics.

SPEAKERS

Cristy Garcia
Moderator
Chief Marketing Office
impact.com 

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Jon Claydon
Moderator
Chief Strategist
Acceleration Partners

Lydia Perrin
Affiliate Specialist
B&Q 

Alexis Ginsberg
Digital Commerce Lead, Direct-to-Consumer Marketing
PepsiCo