The way people shop is changing rapidly and shows no sign of slowing down. To excel in the customer-first future of digital retail, headless commerce is essential.

Decoupling front-end and backend systems not only makes it easier and more likely that your customers will buy, but it also lowers the cost to you, allowing UX changes that might require weeks of backend work in a matter of minutes.

Our new playbook includes:

• An easy way to identify which of the four stages of ecommerce modernization you are on, and what your path to full modernization should be from there.
• How headless commerce can allow you to easily integrate new touchpoints like native apps, voice, chat bots, and wearables as technology continually evolves.
• Specific examples of how small tweaks towards the headless commerce model have generated significant returns for digital retailers.  

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