The e-commerce market is fast approaching “peak delivery,” and strategic retailers and direct-to-consumer brands are looking for last-mile alternatives that can help them save money, reduce their carbon footprint, differentiate their brands and satisfy customers. Providing delivery options to e-commerce customers is not only necessary in response to worsening environmental and climate scenarios, but it’s also a smart, strategic way to balance the actual needs of customers with the financial needs of the business.

In this playbook, learn how retailers like Target, Gap and Sainsbury’s are incentivizing customers to adopt more sustainable, cost-effective solutions to shipping and last-mile delivery by:

• Consolidating orders 
• Offering micro-fulfillment
• Order routing
• Providing in-store pickup options

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