How are brands using Instagram today, and what future opportunities are they most excited about? We sought to answer these questions with our latest survey to gather insights from our community and glean more information about business use of the popular platform – and what’s coming next.

More than 800 digital marketers participated in the survey, giving us a strong indicator of brand interest and engagement on the platform.

The new report takes an in-depth look at the findings and what they mean for your strategy. The report includes details about:

• The current state of Instagram marketing
• The types of Instagram content that have produced the best results for brands
• Future marketing opportunities on Instagram
• Instagram Analytics options for businesses

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