Tackling Fraud: Protecting Profits and the Customer Experience

WEBINAR ON DEMAND
Duration: 1 hour


Fraud prevention has taken center stage as retail brands grapple with shrinkage concerns. Often the threat is visible, such as brazen smash-and-grab crimes where perpetrators walk out with armfuls of high-dollar merchandise. Other times it’s done in the shadows in the form of phishing or hacking.

This leaves brands caught between competing priorities: protecting their integrity and profits while maintaining a frictionless customer experience. That’s why forward-thinking retailers are amping up their online security to decipher identity versus intent in online transactions as a way to deter sophisticated fraudulent activities.

This webinar will dive into the competing priorities to give retailers an idea of how they can best protect their inventory and staff without disrupting the customer experience. In this webinar, we’ll discuss:

  • The role of identity vs. intent in safeguarding systems
  • Insights on how retailers can use AI and other tools to help combat fraud
  • Tips on maintaining a seamless customer journey despite the obstacles
 

SPEAKERS

Courtney Fong
Group Product Marketing Manager
Okta


Scott Adams
Founder/CEO
Fraud Deflect


Sudipto Chakravorti
Head of Product Management
Fiserv

WATCH NOW

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