ON DEMAND WEBINAR
Duration: 30 minutes​

The modern shopper wants and expects more, without spending more. Retailers are facing a tough balancing act: delivering more value, across more channels, without overextending their teams or margins.

In this webinar, Paul do Forno, Global Commerce Practice Lead at Deloitte Digital, and Amie Smith, Director of Solution Engineering at Contentful, unpack three trends and best practice strategies to help retailers stay competitive.

What we’ll cover:

• Engaging the value-seeking customer: What “value” means now, and how retailers are personalizing offers, loyalty, and experiences to match.
• Making omnichannel profitable: How brands are simplifying content, digital, and store strategy to drive efficiency and scale.
• Investing in people and technology: Where smart investments in AI, automation, and team tools are improving speed, productivity and margins.

SPEAKERS

Amie Smith
Director, Solution Engineering
Contentful

Paul do Forno
Global Commerce Practice Lead
Deloitte Digital