Safeguarding Customer Loyalty with Smarter Fraud Prevention

LIVE WEBINAR
Tuesday, November 4th | 2pm ET

Duration: 1 hour
Can't make the live date? Register and we'll send you a link to the recording.


With every leap forward in e-commerce, fraudsters adapt just as fast, putting retailers at risk if they fall behind. Brands must stay vigilant to protect revenue while maintaining a friction-free experience that builds customer loyalty. Establishing identity trust is key to keeping transactions secure and experiences seamless. This requires the ability to recognize and welcome legitimate customers while blocking fraudsters. 

Identity trust can help prevent fraud while preserving customer trust. In this webinar, industry experts will explore the many red flags that appear throughout the customer journey, current risks brands should be aware of heading into the biggest shopping season, and ways to stay one step ahead with smarter fraud prevention. The discussion will uncover:

  • How the fraud landscape is evolving
  • Why identity trust matters
  • How AI-powered intel can prevent fraud and preserve customer trust
  • The exciting future of AI-powered intel 

SPEAKERS

Alexander Hall
Alexander Hall
Trust and Safety Architect
Sift Science
 
 

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