Plan the Perfect E-Commerce Strategy

ON DEMAND WEBINAR
Duration: 40 minutes


The next generation of digital merchandising for retailers will revolve around using AI more strategically. Assigning it tasks rather than valuable employee time is a starting point. Beyond automating some of the mundane tasks that merchandisers face on a day-to-day, AI can be used to:  

  • Personalize at scale. Retailers need to personalize for every customer, despite the fact that 86% of customers come to a website completely anonymously.
  • Optimize automatically. Retailers need to plot a course to online profitability, providing inputs such as margin data, return data, and inventory into AI for optimization presents a big opportunity.
  • Deliver insights.  Merchandisers have a wide spectrum of potential tactics to deploy, AI can provide key insights on where to focus experimentation.

Join this webinar and start planning a winning ecommerce strategy that pairs AI with the skillsets of a strong merchandising team.
 

 

SPEAKERS  

Rick Locton
SVP of eCommerce
Ashley Furniture


Nicolas Darveau-Garneau
Chief Growth and Strategy Officer
Coveo

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