To stay ahead of the competition, enterprises must use modern analytics methods and tools. Companies that succeed are doing so based on insights, agility, and the efficiency and decision-making power that come from working with data they know they can trust. Meanwhile, enterprises that struggle to make data useful and trustworthy — often large, more traditional businesses — are falling further behind. As a result, they are getting outdone by competitors, often digital natives, who understand how to make the most of modern methods.
In this playbook, we provide an in-depth look at the critical factors for achieving a modern data environment, including: