Leveraging AI to Transform Commercial Execution

Sponsored content for ZS by BioPharma Dive's Brand Studio

WEBINAR ON-DEMAND
Duration: 1 hour


​Faced with economic, regulatory and pricing pressures, the life sciences industry is constantly looking for ways to transform commercial execution. Restrictions on physician access, evolving models and new technologies mean that companies are challenged to deliver an unparalleled customer experience at an increasing number of touchpoints.

Improving the customer experience starts within your own commercial organization—by deploying AI and machine learning to transform data into personalized, actionable insights for each customer.

In this webinar we’ll discuss the broader AI-based transformation within life sciences and how commercial execution can be transformed. This discussion will include:

  • Trends in the life sciences industry that necessitate a transformation of commercial execution
  • Stories of life sciences companies that have successfully disrupted their approach to commercial execution with AI
  • How ZS’s latest product family, VERSO, enables life sciences organizations to drive higher customer engagement, and ultimately transform the customer experience 
 

SPEAKERS  

Mahmood Majeed
Principal, ZS Associates


Srihari Sarangan
Principal, ZS Associates

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