ON DEMAND WEBINAR
Duration: 1 hour
One of the hottest topics in marketing is Customer Data Platforms (CDPs). Are they critical components of a modern marketing data stack? Are they obsolete? Do marketers need CDPs to thrive? Industry experts are posing such questions looking for clarity on the matter, but the truth is, there is no consensus.
Join Lourenco Mello, Product Marketer at Snowflake, to learn why operating with a CDP as a separate silo is a risky idea... and ways to supercharge your campaigns with a different approach. After this session, you'll be able to:
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