Plant-based food and beverage sales are booming, thanks to a growing desire among consumers for healthier food options, with sugar among the top ingredients that health-conscious consumers are trying to avoid.
Today’s shoppers, from vegans to flexitarians to folks who just want to eat better, are increasingly making plant-based choices every time they go to the supermarket or corner store. According to a recent Bloomberg report, the plant-based food market is expected to grow to over $162 billion by 2030. However, overall better taste and sweetness must improve for the trend to continue.
How is your brand meeting consumer demand for better taste without the usual fats and sugars?
Download the playbook that explores the complex challenges for plant-based snacks, beverages, and dairy substitutes—and a solution. Topics include: