WEBINAR ON DEMAND
Duration: 1 hour

Leveraging the right data and technology unlocks amazing power for marketers. According to a recent survey, 91% of marketers agreed that if they don’t get the customer experience right online, they may not be around in 10 years.

In this webinar, learn how to leverage your technology into consistent, personalized online experiences for your customers. We'll explore how to define these experiences based on data and insights as well as customer and business needs. 

In this webinar, you will discover:

• A planning-based framework for designing people-based digital experiences
• The difference between traditional experience design and designing an experience for a known customer
• How to use experience to increase engagement, customer satisfaction, conversions and sales
• How real-world examples are meeting the needs of today’s consumer

SPEAKERS  

Peter Sheldon
Sr. Director, Commerce Strategy
Adobe

Evan Nicholson
Sr. Director, Personalization and Experience Optimization Strategy
Merkle