ON DEMAND WEBINAR
Duration: 1 hour

Although traditional all-in-one customer data platforms (CDPs) are integral for companies, their inflexibility and inability to offer capabilities that completely satisfy both technical and marketing teams leaves businesses frustrated. For a modern, future-proof CX stack, the solution is a CDP strategy built on composable solutions.

In our latest webinar, leaders from Saks, ActionIQ and Snowflake explore the driving forces behind the failure of bundled CDPs and the benefits of composable CDPs  — including how Saks optimizes its toolset to drive business objectives while providing organizational and architectural flexibility. Watch now to learn more about:

• Using composable CDPs
• Balancing MX and IT needs
• Saks’ success using composable CDPs

SPEAKERS

Michael Trapani
Head of Product Marketing
ActionIQ

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Nivy Swaminathan
Vice President of Advanced Analytics and Personalization
Saks

Patrick Crosby
Technology Alliances
Snowflake