Big companies are preparing for an economic downturn with hiring freezes, layoffs and more conservative spending. At the same time, increased job growth implies the economy is heading in a more positive direction.

While retailers can’t predict the future, they can prepare for it. This playbook provides insights on why business owners need to understand the time-tested abilities to maintain a customer focus while adopting new tools to get through both good and bad times. Download now to learn:

• What happened in the Great Recession of 2008
• How retailers were impacted during the 2020 pandemic
• Key insights on why lessons from the past can help, and strategies to put lessons of the past to work

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