WEBINAR ON DEMAND
Duration: 43 minutes

In today’s fast-paced market, every brand strives to build brand equity and deliver sales growth. However, marketing effectiveness often depends on having timely performance insights to make informed decisions. With real-time brand signals and search data, brands can instantly optimize campaigns, identify new targets, and react to competitive disruptions. 

In this webinar, experts share how brands gain competitive edge by using insights to guide brand health and equity, including:

• Understand where and why your category competitors succeed and fail.
• Track campaign progress to reach new target audiences and how to course correct for improved outcomes.
• Identify the trends and forecasts that matter to your brand
• Real-world examples of how brands can use and learn from continuous, real-time insights.

SPEAKERS

Carmen Bohoyo
EVP Retail, Auto & Hospitality, Insights North America
Kantar
 

Ilana Sanborn
Chief Growth Officer, Head of Marketplace, Insights, North America
Kantar