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How Important Are Returns to Customers?

 It’s no secret that returns are a thorny issue for retailers, and the prevalence of returns fraud is a significant part of the problem.

In fact, instances of fraud in claims and appeasements are especially on the rise. Claims and appeasements — which occur when a shopper files a claim that an item was damaged, defective or not received and/or when a retailer provides a credit to appease the shopper — was the fastest-growing category of online returns fraud and abuse, according to recent data.

This new research report highlights the importance of taking action to get returns, claims and fraud instances under control. The report explores:

  • How retailers are contending with returns and how their policies are holding them back
  • The impact of returns on consumers’ shopping decisions
  • Why a data- and AI-driven approach allows retailers to drive down fraud and abuse without compromising customer satisfaction


GET THE REPORT

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