How CPGs Can Improve Time to Market with Better Product Packaging

Sponsored content for Loftware by studioID

ON DEMAND WEBINAR
Duration: 1 hour

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​BiC, a leading manufacturer of stationery products, lighters and shavers, was experiencing a growing demand for production artwork, with an increase in the number of projects and complexity. 

Production artwork was taking one to four weeks while custom samples for customer meetings were taking one to two weeks, slowing sales and customer demands.

Register for this webinar to learn how BiC implemented a more agile and flexible artwork management solution to improve the accuracy, efficiency and timing of over 10,000 product packaging projects. Attendees will hear why enterprise integration is key to BiC’s success. They will also learn how BiC:

  • Automated 100% of their packaging artwork workflows 
  • Improved collaboration to avoid costly misprints and errors 
  • Delivered projects 3X fasters with advanced workflows for internal and external stakeholders 
  • Increased speed to customers by capitalizing on custom project opportunities
 

SPEAKERS  

Hyoun Choe
Marketing Operations Manager
BiC


Ken Allen
Vice President of Marketing
Loftware


Michael Gentile
Senior Designer, BiC Lighter Category
Administrator, Loftware Smartflow System

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