ON DEMAND WEBINAR
Duration: 1 hour
The $160B gift card market is a significant source of revenue for U.S. retailers and restaurants. However, as the gift card market shifts to a digital-first mindset, retailers and restaurant brands have the opportunity to convert their gift-card program strategies from a tender/payment-based approach to a customer engagement approach.
This webinar will include findings from Incisiv’s new benchmark research study, commissioned by GiftNow, “Evolution of Gift Cards: From Transactions to Engagement,” and a panelist discussion covering:
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