WEBINAR ON DEMAND
Duration: 30 minutes

People are born to love sweet taste, but we all know eating too much sugar isn’t healthy. Many people try to reduce their sugar intake by using sweetener substitutes, but for some, that hasn’t been wholly satisfying.

In addition to looking for a sweetener that has the clean, sweet taste of sugar, but not the calories, some consumers want a substitute that comes from nature and has clean labeling. Manufacturers have tried to find a solution to this dilemma, but the ideal formulation has been elusive. However, that is changing. The webinar explores:

• The consumers’ search for balance between great taste and reduced sugar
• Challenges and advantages of food & beverage manufacturers using sugar substitutes
• The natural solutions to clean sweet taste and sugar reduction
• How manufacturers can enhance their products to better meet consumers’ needs

SPEAKERS  

Ihab E. Bishay, Ph.D.
Sr. Director - Sweeteners
Ajinomoto Health & Nutrition North America, Inc.

Tom Vierhile
VP, Strategic Insights, North America
Innova Market Insights