Custom content for Wunderkind by studioID

Driving Revenue During a Recession

As budgets cinch their belt on advertising dollars, marketers are faced with the challenge of reaching more customers, retaining those customers, and turning a profit. These goals can seem daunting, but with efficient tactics and strategies, they are possible.

This playbook explains how to take weak-performing areas of a company’s strategy and re-target them to make sense. These strategies include: 

  • Tailoring texts and emails into  personalized, one-on-one messaging 
  • Eliminating third-party cookies 
  • Fine-tuning email campaigns to boost conversion rates

When the user experience is on-point and paired with clear, relevant content, marketers can attain their goal of bringing on new customers and retain the existing ones.

GET THE PLAYBOOK

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