How Can I Reach Custom Audience Segments on Amazon?

ON DEMAND WEBINAR
Duration: 25 minutes


Are you ready to elevate your advertising strategy? In the past, brands were limited to pre-built audiences on Amazon, but Amazon Marketing Cloud (AMC) has changed the game, offering unparalleled flexibility and precision.

Join Tinuiti’s Marketplaces expert, Jonathan Cole, for a deep dive into AMC, which gives brands the freedom to craft personalized audiences, revolutionizing your approach to ad targeting. Gain valuable insights to enhance your messaging, drive higher conversions, and foster business growth. Explore real-life case studies showcasing brands that have harnessed AMC to achieve success.

What we’ll cover:

  • Why AMC is no longer a nice-to-have but a need-to-have for success on Amazon.
  • How AMC’s audience-building solutions enable brands to create hyper-targeted segments and messaging that drives conversions among high-intent customers.
  • Examples of how brands have utilized AMC audiences to better reach customers and how that success reverberated all the way down the funnel

SPEAKERS

Jonathan Cole
Senior Manager, Marketplaces
Tinuiti
 

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