Consumer Incentives 2019: The Digital Transformation of Rewards and Loyalty
Are rewards today’s biggest driver of customer loyalty?
As brands like Starbucks, Panera, and Sephora have discovered, a cutting-edge rewards program can trigger desirable customer actions and ultimately drive revenue.
Based on Wirecard’s 2019 Consumer Incentives Survey, this report gets to the heart of when and where shoppers expect rewards, and why they prefer digital incentives. We’ll reveal how digitally transformed rewards programs empower companies to take back their influence, increase market share, and deliver a better customer experience at every step.
You’ll also discover:
Whether incentives are a valuable opportunity or a must-have in your industry
Which incentives consumers prefer — from digital gift cards to loyalty points
Customers’ biggest frustrations with loyalty and rewards programs
Characteristics of changing consumer loyalty behaviors
Download the free report to learn why rewards may be your biggest driver of opportunity in 2019...and how you can take your current program to the next level.
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Copyright 2019 Industry Dive
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