Build Shopper Confidence in Your In-Store Health and Safety
Custom content for IWBI by studioID
Shoppers are showing that they feel more comfortable visiting retail locations than they did early in the pandemic, due in part to the efforts retailers have made to ensure a clean, safe shopping experience. But as consumers choose where to spend their time and their money, backing up your efforts with evidence-based third-party validation is a smart move.
In the end, it’s all about future proofing your organization against risk and sharing with your customers that you’re invested in their well-being. In our new playbook, we highlight five areas you need to consider as you develop policies for health and safety in your stores.
Air and water quality – Learn to identify and mitigate risks.
Health services – Make sure you support well-being for all.
Cleaning and sanitization procedures – Learn why it’s not all about disinfection.
Emergency preparedness – Ensure built-in resilience for recovery.
Stakeholder engagement – Communicate commitment and instill confidence.