Bridging Physical and Digital Data 

Unify Multi-Channel Shopper Insights for a Competitive Edge

Are you missing chances to use all your retail customer data to sell more? This valuable Arm Treasure Data report—"Bridging Physical and Digital Data: Combining Cross-channel Shopper Insights for a Competitive Edge”—explains: 

  • 4 common barriers to combining physical and digital data
  • 3 great ways to combine in-store and online shopping data to better understand your customers
  • 3 questions to ask when you’re considering new data management technology
  • 4 opportunities to collect and integrate physical and digital data for targeted personalization 

Don’t miss this chance to learn the latest tips and technology for targeted retail personalization, customer segmentation, and personalized “phygital” customer journeys that sell.



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