WEBINAR ON-DEMAND
Duration: 1 hour

​Today’s healthcare payers and providers are placing greater emphasis on real-world evidence (RWE) to inform coverage and care protocol decisions.  As a result, medical device manufacturers increasingly need data and analytics to produce unique, product-specific insights to answer a range of healthcare cost and outcome questions.

In our new webinar we'll hear from three industry experts on how data and clinically based methodologies are helping healthcare leaders better use analytically derived insights to evaluate and address different launch, in-market and payment scenarios. They also will share their insights on what is needed to develop win-win partnerships among manufacturers, payers, providers and patients. 

Webinar attendees will:

• Understand how medical and pharmacy claims information can be used to build and support RWE
• Learn how Evidence Street® creates clarity, efficiency and transparency for healthcare decision-makers regarding the current state of evidence
• See how real-world evidence is used in medical device development  

SPEAKERS  

Russell D. Robbins, MD, MBA
Associate Vice President,
Clinical Informatics
Blue Health Intelligence

Jessica N. Martin, MBA
Director of Evidence Street and Clinical Platforms
Office of Clinical Affairs Blue Cross and Blue Shield Association

Julia A. Gaebler, PhD
Partner and Head of Global Market Access
and Policy Strategy, Health Advances