First to Know, First to Act:
How PR-Savvy Companies Stay Ahead of the Ever-Changing Social Landscape

Brand Studio content for 

Get ahead of the next crisis or news scoop. While ‘social listening’ tools might have gotten the job done in the past, AI and machine learning technologies are enabling top PR teams to gain a proactive approach to crisis management and breaking news.

In this playbook, learn how:

  • AI is transforming the news
  • Top brands are building better press
  • Staying topical and timely can create viral results
  • A well-written tweet can fix a crisis
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