WEBINAR ON DEMAND
Duration: 1 hour

Customers demand personal, relevant and timely experiences each time they interact with your brand. Customer experience management (CXM) can help you deliver amazing experiences in real-time, across multiple channels. However, many organizations are uncertain how to make the necessary shifts in marketing strategy, structure, governance and processes to optimize CXM.

In this webinar, Adobe’s Multi-Solution Architect and Principal Consultant, Emily Moreno, will discuss how leading companies prepare their teams to become masters of CXM, including:

• Best practices for creating a unified digital marketing strategy
• Techniques for breaking down silos and creating organizational structure models to support the tools
• How to inspire your organization to embrace digital transformation and CXM

SPEAKERS  

Emily Moreno
Principal Consultant, Global Center of Excellence
Adobe