Did you know that attending a single conference can result in a carbon footprint equivalent to more than 2,000 tons of greenhouse gases, roughly the equivalent of what 270 citizens in the United Kingdom emit in a year?

Since the pandemic, many in-person events have resumed, and virtual events are no longer the only option for marketers looking to connect and engage with their audiences. However, virtual events offer a variety of benefits that in-person events simply can’t match.

This infographic explores three ways to get more bang for your buck when it comes to virtual events. The infographic highlights:

• Why virtual events make it possible to reduce expenses related to organizing trade shows
• How virtual events can help reduce expenses related to organizing trade shows and employee training, like travel costs, promotional item expenses, accommodation fees and more
• Why virtual events offer a much lower environmental impact

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