WEBINAR ON DEMAND
Duration: 1 hour

Against the backdrop of COVID-19’s temporary but devastating impact on brick and mortar retail, increased pressure and competition in e-commerce is shining a spotlight on Customer Lifetime Value (CLV). The retailers that acquire, convert, and retain customers at the lowest cost are the ones that will be able to sustain – or grow – their profitability in the years to come.

In this webinar, industry leaders will share examples, data, and insights into three ways a retailer’s returns and exchanges strategy can build year-round CLV: 

• Cost Retention: optimizing exchanges and returns to capture potential revenue
• Customer Experience: building a seamless, customized experience for customers who are economically sensitive
• Promotional Opportunities: act on opportunities to educate customers about return policy and sustainability among others

SPEAKERS  

David Sobie
CEO & Co-Founder
Happy Returns

Rafe Petkovic
Chief Revenue Officer
Klarna

Felipe Araujo
Chief Digital Officer
​CARIUMA