ON DEMAND WEBINAR
Duration: 45 minutes​

Is your brand ready for the next chapter in food and beverage? In this session with Food Dive, Tastewise decodes the key consumer behaviour transformations that are set to define 2026 - and show you how to turn them into actionable opportunities across your portfolio, operations and go-to-market strategy.

What You’ll Learn

• How evolving consumer mind-sets (think: functional health, affordability, personalization) are rewriting purchase behaviour, category growth patterns and value creation.
• Where demand is shifting, not just by category, but by consumer segment, channel and geography, so you can prioritise investment with precision.
• Practical frameworks and “next-moves” for brands and retailers: from product innovation to shelf strategy to edge-in-market tactics.
• Real-world case studies that illustrate how companies are already adapting to these shifts, and where the real value pools are emerging.

Who Should Join

• Brand innovation and insights leaders looking to anticipate what’s next.
• Retail and CPG strategy professionals who need to translate consumer behaviour into growth plans.
• Category and channel strategists aiming to align their 2026 roadmap with real-time demand signals.
• Anyone in food & beverage who wants to move beyond “trend-watching” into value creation.

SPEAKERS

Miriam Aniel Oved
Head of Integrated Marketing and Industry Insights Lead
Tastewise