ON DEMAND WEBINAR
Duration: 1 hour

The automotive industry is in the midst of a once-in-a-century revolution as it transitions to electric, connected cars — which will make up 96% of all vehicles on the road by 2030. So why are consumers still unsure about adopting the latest and greatest connected features and services? 

Hear from industry thought leaders Vicki Poponi and Achyut Jajoo as they unveil the findings of the latest consumer research report focused on data privacy, trust, and the consumer experience. Discover how software leaders like Salesforce are leading unprecedented innovation to help automakers meet their own connected vehicle goals, faster — and get an exclusive look at new connected vehicle innovation announced at CES. Walk away with:

• A richer understanding of what matters most to consumers
• What’s hindering adoption
• How to build an immersive, connected experience that drivers actually want

SPEAKERS

Vicki Poponi
VP & Industry Advisor, Automotive
Salesforce

Achyut Jajoo
SVP & GM, Manufacturing & Automotive
Salesforce