WEBINAR ON-DEMAND
Duration: 1 hour

​After over a decade of investment in drug development and clinical trials, a company launches a promising new product only to see sales fall far short of expectations.

The cost to develop one new drug is $2.6 billion, which means that companies can’t risk a failed launch. So how can pharma companies overcome traditional product launch challenges to ensure their drugs have a real impact?

In this webinar, you will learn how to use tailored analytics to support teams and uncover actionable insights throughout a product launch. You’ll also walk away with an understanding of how REVO Launch Analytics can help identify missed opportunities, prioritize key performance drivers, break silos and enable cross-functional collaboration. Watch the webinar to learn about:

• The challenges faced while preparing for a launch and how to tackle them
• Success stories of pharma companies that leveraged data and analytics
• How utilizing the power of ZS’s REVO Launch Analytics platform can ensure product launch success by setting up an agile, actionable, and cross-functional capability

SPEAKERS  

Kapil Nayyar
Principal
ZS Associates

Mani Sethi
Principal
ZS Associates