Nearly 80% of online retail orders were abandoned in 2017. What works in-store doesn’t always translate to a good online experience.

At the heart of that experience lies a smooth payment process, but the number and complexity of advanced payment options available can be overwhelming, especially considering those choices keep changing and consumer demand for them continues to be a moving target.

In this playbook, you’ll learn about:

• How ecommerce and brick-and-mortar experiences can become one
• The need for global payment options
• Easy ways to deliver frictionless payments across channels
• How to accommodate nontraditional shopping channels
• The small-batch trend consumers flock to