Overcoming Human Bias:How Prioritization Will Reap Rewards for Your Food Company 

WEBINAR ON DEMAND
Duration: 1 hour


Strategic prioritization is crucial for long-term success in the food and consumer packaged goods (CPG) industries, as it can generate 40% more value for organizations. However, human biases such as the desire for control, the reluctance to say no and the propensity to be over-optimistic about how long projects will take hinder prioritization.

Recognizing these biases and getting them in check — by committing to a portfolio of projects, learning to say “no” or at least “not yet,” and securing accurate time and resource commitments upfront — is crucial. And this effort is worthwhile. Companies that focus on a few priority initiatives are 16% more likely to be in the top tier in their industry. Join this webinar to:

  • Discover the best ways for leaders of food and CPG brands to think about strategic prioritization
  • Hear from experts as they share lessons learned from years of tackling strategic prioritization in changing market conditions
  • Learn advanced approaches to overcome the human nature elements that make this so challenging
 

SPEAKERS

Tanya Roberts
Senior Director of Project & Portfolio Management Services
IPM


Kerry Hunnius
Global Lead of Sustainable Cost Advantage Strategy
McCain Foods


Daniela Vonghia
Senior Vice President of Operations
Del Monte Foods

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