How banks can earn trust and loyalty through tailored ads

WEBINAR ON DEMAND
Duration: 1 hour


As consumers spend more time interacting with businesses online, understanding and engaging them where they are is critical to building trust and loyalty. 

Banks and payment providers can adapt their growth strategies to connect with customers in today’s fast-moving digital environment. In this webinar, you’ll hear how financial services firms can foster trust with tailored advertising and a hyper-relevant approach to marketing. You’ll also gain insight into:

  • How consumers’ desire for more relevant interactions with brands gives banks and payment providers the opportunity to earn trust and loyalty through tailored advertising
  • How banks and payment providers can take a persona-based approach to reach their audiences in more meaningful ways 
  • Where banks and payments providers can launch ads that speak to customers' unique needs and preferences across the channels where they browse, shop, and stream.

SPEAKERS

Owen Codey
Owen Codey
Senior Manager, Financial Services
Amazon Ads
 


Samone Wheeler
Samone Wheeler
Financial Services Industry Marketer
Amazon Ads
 
 

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