CMO Summit:
Steering marketing in 2026 and beyond
In the face of pressure to be more efficient, CMOs must be change agents. At this half-day event, hear how successful marketing leaders are bridging innovation with business objectives to lead brands into the future.
This series of high-level discussions will address key areas like AI, social media and other growth channels. To dig into these topics, our reporters will be joined by marketing leaders from major consumer brands, agency executives, analysts and other industry experts.
Who should attend:
- CMOs across large B2C industry verticals like retail, QSR and CPG
- Marketing executives from large organizations as well as small and mid-size companies
- Agency executives, directors and managers
- Employees of marketing services providers including ad tech, data and measurement firms
- Employees of media companies, digital platforms and publishers interested in how brands are approaching marketing
Reserve Your Seat
Agenda
The role of the CMO continues to evolve, with leaders juggling more than ever, including new technological developments, a shifting media landscape and changing consumer needs. Hear how marketing leaders are balancing the demand for short-term results with supporting long-term brand health in sessions featuring Marketing Dive’s journalists, CMOs from major consumer brands and other industry experts. Dive into crucial topics like AI’s role in marketing, high-growth advertising channels and why social media marketing is more important than ever. Learn how the CMO role is evolving, how to meet the needs of different consumer groups as well as what worked for brands — and what didn’t — during the 2025 holiday season.
