Think back to when you opened your first restaurant. From raising enough money to getting all the required licenses and permits, planning your menu, and hiring staff — a lot of work is involved. As you grow your business or plan to open another location, the process could start all over. And that leads to even more responsibility.

There’s good reason to expand your business through additional locations, though. When you grow into a new neighborhood, you can reach more customers and maximize your revenue potential. Scaling can also help strengthen your brand’s credibility with your customer base. At the same time, it helps diversify your risk in the market and opens the door for your brand to experiment with new concepts.

We built this playbook to help guide you through scaling your restaurant. Inside, you’ll find a checklist for opening another location and insights from surveyed restaurant leaders who recently went through the process so you can ensure your new opening is a success.

What's Inside?

• Finances and informed risk-taking
• Planning your next move
• Trend analysis for reaching more customers
• Staff preparation and ramp-up ​