CTV’s Next Chapter:
Performance Marketing Powered by Measurement

LIVE WEBINAR
Thursday, October 01 | 2pm ET

Duration: 1 hour
Can't make the live date? Register and we'll send you a link to the recording. ​

Although marketers have used Connected TV to build brand awareness and reach broad audiences quickly, it hasn’t let them gauge impact the way they can with digital channels — but that’s beginning to change. 

This webinar brings together industry experts to discuss the evolution of CTV, along with the technologies and measurement capabilities pushing the channel forward. Gain a clearer vision of CTV’s present and future, along with a roadmap for integrating CTV into your performance marketing strategies. Watch now to learn more about:

  • The evolution of CTV
  • Where CTV finds its place in the performance marketing mix
  • Building a modern measurement strategy
  • How to evaluate vendor partners and measurement capabilities
 

SPEAKERS

Mark Menery
Mark Menery
General Manager, Dataseat
 


Alexei Moltchan
Alexei Moltchan
Vice President of Product Management, Verve
 


Martha Pavoni
Martha Pavoni
Vice President of Product, Universal Ads, Comcast
 


Amanda Vandiver
Amanda Vandiver
Principal Brand & Customer Advocate, Branch
 

REGISTER NOW

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